Zero waste as an alternative to our lifestyle

You may have heard of it, either because of its English term, Zero waste, well in Spanish, Zero waste. More and more we are joining this philosophy of life, which is essentially about minimize the amount of garbage we generate to contribute to the sustainability and conservation of the environment.
Consumerism has led us to mass demand of harmful products for the planet without even realizing it. We rarely notice what we are using products with a very short shelf life. So short, that most of them are single use, and they end up polluting land and seas for a long time.
Adopting a Zero Waste lifestyle We face one of the greatest challenges of our modern society, which is to create a sustainable economy with many individual benefits, mainly related to lead a simpler life.
Remember that essential goals of the Zero Waste philosophy are maximize recycling, minimize waste, raise awareness about consumption and ensure that products can be reused or degraded in nature without causing harm.

The Zero Waste movement bets because there is no need to recycle garbage, due to the absence of it

Internationally, the Zero Waste movement has boosters like Bea Johnson, with his Zero Waste Home, and Lauren Singer, with his groundbreaking blog Trash is for Tossers (Garbage is for useless). Arisen within the throw-away culture, they face consumerism with sustainable alternatives, and sometimes very ingenious.


To 3 rds rule (Reduce reuse recycle), Bea Johnson has added 2 more: reject what you don't need and compost the rest (in English, Rot). As you will see, this workflow is quite complete.
A more formal initiative is the International Zero Waste Alliance (ZWIA - Zero Waste International Alliance), created in 2002, is in charge of propose eco-intelligent alternatives to prevent our garbage from ending up in landfills or incinerated.
Another key work of ZWIA Its the citizen awareness of the social, economic and environmental benefits that can be obtained when waste is used as resources.

This triple sustainable balance materializes in the protection of the environment, the reduction of costs in the management of garbage, and in the creation of new business and employment opportunities.

To understand us. Talk about Zero waste It is an objective that a priori cannot be achieved since total elimination is not possible given the nature of human activity, which is itself a waste generator.
And from the point of view of standardization, the Spanish Association for Standardization and Certification (AENOR) has developed the Zero Waste certification which recognizes organizations that prevent waste from systematically ending up in the landfill. Very connected with the approaches of the Circular Economy.